With the aim to give visibility and reward the best sports digital marketing campaigns in Latin America, Samba Agency is pleased to announce the launch of the annual Samba Digital Awards. Monthly, club campaigns across the continent will be highlighted on the agency’s portals. In December 2019, the voting process to determine who takes the trophies begins.
To cover as broadly and impartially as possible, the voting process will be divided into three groups. The winners will be defined by five journalists and/or marketing experts, five European club managers and five influencers and/or bloggers. The groups will have criteria to be defined to justify their choices. In the end, teams and digital managers will be awarded.
The award arises from the perception of a lack of recognition, on the continent, of the activations of the category. Frédéric Fausser, CEO of the agency, insists on highlighting the opportunity to put on display the work done by highly qualified professionals in the field.
“This idea came with the objective of delivering the best cases & initiatives in sports digital in Latin America, from Brazil to Mexico, including Colombia, Argentina… The LATAM market is highly creative and we will contribute by highlighting the best sports online campaigns, content or initiatives every year.”
The winners of the best Latin American initiative will be announced in January 2020 and receive the trophy in their country in February. For more info on the Samba Digital Awards, including monthly highlights, campaign reviews and interviews with candidates, stay updated on SambaAgency.com.
About Samba Agency
Samba Agency, who are based across the Americas specialize in brand internationalization for clubs and sports leagues including clients such as PSG, Tottenham Hotspur, Bundesliga and Ligue 1.
The main focus of Samba is to support their clients in developing their presence in LatAm & the US. While predominantly in football, Samba is also working with many other sports such as Cycling and Tennis.
For more information: awards.sambaagency.com